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Pete Moloney in Total Retail — Retail CMOs Feel the Heat, Look to Data
Pete Moloney for Internet Retailer — 5 ways to market more effectively by predicting customer behavior
5 Ways to Keep It Real with Real-Time Marketing
Four Urban Legends of Marketing Analytics
How Retail Marketers Can Keep the Personalization Promise
Retail Customers: They Are What You Analyze
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How to Grow Revenue with Cross-sell
Abandon Attribution
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Business Benefits of Customer Segmentation
The Worm’s Eye View
How to get the second sale
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