Solutions
Stop annoying customers with too many irrelevant messages and offers.
Send them messages they appreciate, and product offers that convert to sales.
Loyalty Builders provides a neatly packaged, cloud-based predictive analytic service that is groundbreaking in its simplicity and usability by marketers, regardless of their analytic skills. Battle tested in many hundreds of campaigns, we keep customers loyal and get them buying.
Get Buying Predictions on Each Customer
Know when and what each and every one of your customers is most likely to buy next, as well as their lifecycle stage and predicted value, so you can spike returns from marketing campaigns.
Find Best Customers for Any Product(s)
Get the best list of customers most likely to respond to promotions for any specific product, any group of products, or catalog of products on-demand, so you don’t waste time, money, or customer goodwill sending offers they will ignore.
Offer the Right Products to Each Customer
Make the individualized product recommendations and 1:1 offers that each customer is most likely to accept, so you get the most returns and revenue lift from your marketing activities.
Reduce Churn & Increase Loyalty
Deliver messages and incentives that are appropriate to each customer’s journey with your company, so you can be more effective increasing customer lifetime value, and avoid wasting money on the wrong customers.
Execute & Measure Campaigns
Do the marketing, not the math. We’ll give you the offers that make sense for each customer in the format you need to drive any communication channel or system, including email, direct mail, text, web recommendations, digital ads, CRM systems, etc.
Monitor Lifecycle & Buying Trends
Get regular reports summarizing customer loyalty stages and buying patterns, and track campaign effectiveness, so you can continuously refine and improve your marketing programs.
Use Longbow for Marketers
Longbow lets you use Loyalty Builders scores and metrics to create customer lists for targeted and personalized campaigns yourself, any time.