As the Director of Marketing for Loyalty Builders Kerri is the lead marketing ninja for all aspects of strategy, planning and execution of marketing and sales programs.
Prior to Loyalty Builders, Kerri was the Director of Marketing at Planet Fitness partnering with 150+ franchisees and marketing teams to develop marketing strategies focused on driving new business to 2000+ locations. She also has worked at Timberland for 15 years. During her tenure at Timberland she held multiple roles varying from retail and wholesale marketing to field sales. Kerri’s strengths are leading teams to develop measurable marketing campaigns that impact revenue growth, increase client retention and delivering results that exceed expectations.