Adam has 25+ years of experience in entrepreneurial leadership and strategic and tactical sales & marketing. He brings knowledge of digital, multichannel and data-driven marketing through SaaS and enterprise sales leadership to his role as Vice President of Sales at Loyalty Builders. Adam has been part of four acquisitions including Natural Intelligence to Snyder Communications in 1999, e-Dialog to GSI Commerce in 2008, GSI Commerce to eBay Enterprises in 2011 and First Fuel to Tendril in 2019. He joined the company, as a consultant, in 2017 and is known to take an active role in fostering strong corporate cultures. He can often be found organizing events on Fun Clubs.