Assessment Tools

 

Customer Opportunity Report

An assessment report that aggregates purchase probabilities and calculates revenue opportunities and number of potential purchasers among existing customers for the sale of a company’s products and services. 

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One-time Buyer Report

This sample report shows how we take a thorough analysis of a company’s data to reveal metrics about the customers who have only purchased once - one-time buyers – and plan a true one-to-one direct marketing campaign to effectively turn this group into repeat purchasers.

Loyalty Builders recognizes the importance of this one-time buyer problem, and we have developed a comprehensive program to deal with it.  First we calculate the size of the problem along three different dimensions, and then we estimate the financial impact from it on your revenue stream. For a limited time, this is free for qualified companies — contact us to request your One-time Buyer Report. If you sign up for our services, we take you through a systematic process to bring your one-time buyer population down to a more manageable size.

To learn more about getting the second sale from your one-time buyers, visit our One-time Buyer Resource Center.

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Customer Retention Profile Report

This report analyzes a typical company’s population of active customers to determine their overall risk profile. A risk profile assesses the likelihood of customers NOT buying, identifies potential defectors, and reveals the revenue impact of the loss of those customers. The report also includes a summary analysis of the risk and recommendations for effective campaigning.

To learn more about holding on to your current customers, visit our Customer Retention Resource Center.

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